The term, 'Medical Tourism' can easily be defined as travel for the purpose of medical reason. This is the most recent trend, which is gaining prominence in our country.
The key 'selling points' of the medical tourism industry are its "cost effectiveness" and its combination with the attractions of tourism. The latter also uses the ploy of selling the "exotica" of the country as well as the packaging of health care with traditional therapies and treatment methods.
After popularizing 'Yoga' and 'Ayurvedic massages' in the west, the country is all set to lure the western traveler with state of the art technology and top - class medical expertise at attractive prices for all the major surgeries. The infrastructure in some of India's hospitals is at par with those of western developed countries and the cost of surgeries is just one third.
In the recent past, the quality of medical surgeries being performed in India have gained popularity in the West not only for their expertise but also for the fact that they are cost-effective.
With a large pool of highly trained doctors and low treatment cost, healthcare aims to replicate the Indian software sector's success.
The slogan, "First World Treatment" at "Third World Prices" is thus now a major selling point of this industry.
Some of the important established names in this field are the Apollo Group, Escorts Hospitals, Jaslok Hospitals and Lifeline Dental Clinic.
Suggested India Tours
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| Ayurveda | Spas | Medical Tourism | Yoga | |
